Best ERP Software for Media in 2023

Alex Reed

Alex Reed

· 5 min read
Best ERP Software for Media in 2023

As the media landscape continues to evolve rapidly, businesses in this industry seek efficient and integrated solutions to streamline their operations and stay ahead of the competition. In this article, we will explore the top ERP software options tailored to the unique needs of media companies, focusing on their features, functionalities, and benefits. Whether you are a large media enterprise or a growing media start-up, this comprehensive guide will help you make an informed decision to propel your business forward in the dynamic world of media in 2023. Let's dive in!

My list of the 6 Best ERP Softwares for Media in 2023

  1. SAP S/4HANA: Known for its versatility and broad range of features, SAP S/4HANA can cater to various sectors, including media.
  2. Oracle NetSuite: A cloud-based ERP solution that's suitable for many different industries, including media. It offers features such as financial planning, order management, production management, supply chain management, and more.
  3. Microsoft Dynamics 365: Microsoft's ERP solution offers a range of functionalities and integrates seamlessly with other Microsoft products.
  4. Infor CloudSuite: A set of cloud-based ERP solutions designed for specific industries. Infor has a product for media and entertainment companies.
  5. Sage Intacct: Sage Intacct offers cloud-based ERP software designed for small and midsize businesses across various industries, including media.
  6. Odoo: An open-source ERP solution offering a suite of business applications, including sales, CRM, project management, financial management, and more.

What is ERP Software?

ERP stands for Enterprise Resource Planning, a software system that integrates various business processes and functions into a unified platform. For media companies, ERP is essential as it streamlines financial management, project planning, resource allocation, and analytics, leading to improved efficiency, better decision-making, and enhanced collaboration across departments.

Overview of the Best ERP Software Companies for Media in 2023


SAP S/4HANA is a powerful ERP solution designed for large media enterprises. It offers real-time analytics, intelligent automation, and seamless integration across business functions. Key features include centralized financial management, project planning, resource allocation, and advanced analytics to optimize media campaign performance. SAP S/4HANA's scalability makes it suitable for media companies of varying sizes and complexity. Best ERP Software for Media in 2023

Why SAP S/4HANA: SAP is a global leader in ERP software, and S/4HANA is its flagship product. It is widely recognized for its robust capabilities, scalability, and extensive industry-specific functionalities. Media companies with complex financial structures and large-scale operations can benefit from SAP S/4HANA's real-time analytics and automation features, allowing them to optimize resources, manage projects efficiently, and make data-driven decisions.


  • Robust and comprehensive features covering financial management, project planning, and analytics.
  • Excellent scalability, suitable for large media enterprises with complex operations.
  • Strong integration capabilities with other SAP products and third-party applications.
  • Advanced analytics and reporting for data-driven decision-making.


  • High implementation and maintenance costs, making it less accessible for smaller media companies.
  • Steeper learning curve for users new to SAP systems.
  • Customization may require technical expertise and additional costs.

Oracle NetSuite

Oracle NetSuite is a cloud-based ERP system ideal for media companies seeking agility and flexibility. Its comprehensive suite of applications covers finance, project management, inventory, and CRM. NetSuite provides real-time visibility into financials and project progress, enabling better decision-making. Its cloud-based architecture ensures easy accessibility and scalability, making it suitable for both growing and established media enterprises. Best ERP Software for Media in 2023

Why Oracle NetSuite: Oracle NetSuite is a cloud-based ERP solution that has gained popularity for its flexibility and user-friendly interface. It offers a comprehensive suite of applications, making it suitable for media companies with diverse needs. For instance, media companies can leverage its finance modules for budget tracking, inventory management for media assets, and CRM functionalities for audience engagement and marketing campaigns.


  • Cloud-based solution offers easy accessibility and automatic updates.
  • Extensive suite of applications, including finance, project management, and CRM.
  • Strong integration capabilities with various third-party applications.
  • Flexible and customizable to meet specific media industry needs.


  • Some advanced features may require additional modules, leading to increased costs.
  • Customization may require professional services, adding to implementation expenses.
  • User interface and navigation may not be as intuitive for all users.

Microsoft Dynamics 365

Microsoft Dynamics 365 offers a range of ERP and CRM applications, making it a versatile solution for media companies. Its unified platform allows seamless data flow between different departments, facilitating collaboration and information sharing. Dynamics 365's AI-driven analytics and predictive capabilities assist media companies in analyzing audience behavior, improving content strategies, and enhancing marketing efforts. Best ERP Software for Media in 2023

Why Microsoft Dynamics 365: Microsoft is a renowned technology company, and Dynamics 365 is its integrated suite of ERP and CRM applications. Media companies can leverage its seamless integration with Microsoft Office tools, allowing teams to collaborate effectively. For example, marketing teams can analyze audience data from Dynamics 365 CRM alongside campaign performance data to make data-driven content decisions.


  • Seamlessly integrates with other Microsoft Office tools, enhancing team collaboration.
  • Comprehensive suite of ERP and CRM applications, offering a unified platform.
  • Strong analytics and AI-driven capabilities for media campaign optimization.
  • Suitable for mid-sized media companies with moderate complexity.


  • May not be as feature-rich as other specialized ERP solutions for media companies.
  • Limited customization options compared to some competitors.
  • Higher subscription costs for accessing the full suite of applications.

Infor CloudSuite

Infor CloudSuite is a cloud-based ERP solution designed for media companies seeking industry-specific features. It offers comprehensive financial management, supply chain optimization, and project accounting functionalities. Infor's robust analytics and reporting tools aid in budgeting, cost tracking, and ROI analysis for media campaigns. The solution's user-friendly interface and mobile access enhance productivity and collaboration among media teams.

Best ERP Software for Media in 2023

Why Infor CloudSuite: Infor is known for its industry-specific ERP solutions, and CloudSuite caters to media companies' specific requirements. It provides robust financial management and project accounting features to manage media campaigns' costs and performance. Its analytics tools can help media companies assess the profitability and ROI of various content production and distribution channels.


  • Tailored for media companies with industry-specific functionalities.
  • Comprehensive financial management and project accounting features.
  • Strong analytics and reporting capabilities for media performance analysis.
  • Scalable and suitable for both small and large media enterprises.


  • May require additional modules for some media-specific functionalities.
  • Integration with certain third-party applications may not be as seamless.
  • User interface design could be more intuitive.

Sage Intacct

Sage Intacct is a leading cloud-based ERP software, ideal for media companies with complex financial needs. Its multi-dimensional reporting capabilities enable detailed analysis of revenue streams, costs, and profitability. Sage Intacct's automation features streamline financial processes, ensuring compliance and reducing manual errors. The platform's flexibility and scalability cater to media businesses of different sizes. Best ERP Software for Media in 2023

Why Sage Intacct: Sage Intacct is recognized for its strong financial management capabilities, making it a suitable choice for media companies that prioritize finance-related features. Media businesses can benefit from its multi-dimensional reporting, which allows detailed analysis of advertising revenue, subscription income, and other revenue streams.


  • Strong financial management capabilities, suitable for media companies with complex financial needs.
  • Multi-dimensional reporting for detailed revenue and cost analysis.
  • Seamless integration with various CRM and other third-party systems.
  • Scalable and suitable for growing media businesses.


  • May lack some advanced features found in larger ERP solutions.
  • Implementation costs may be higher due to customization requirements.
  • Not as well-suited for media companies requiring extensive project management features.


Odoo is an open-source ERP software, making it an affordable option for smaller media companies. It offers a modular approach, allowing businesses to customize the platform based on their unique requirements. Odoo's modules cover finance, sales, inventory, and project management, providing a holistic solution for media enterprises. The platform's active community and frequent updates ensure continuous improvement and adaptation to changing industry needs. Best ERP Software for Media in 2023

Why Odoo: Odoo is an open-source ERP platform, and it was included to provide an option for smaller media companies with budget constraints. While it may not have the extensive features of some of the larger vendors, its modular approach allows media companies to choose the specific modules they need, making it a cost-effective solution for those with limited requirements.


  • Open-source nature allows customization and cost-effectiveness.
  • Modular approach allows media companies to select specific modules they need.
  • Active community and frequent updates for ongoing improvements.
  • Suitable for smaller media companies with limited budgets.


  • May lack some advanced features found in larger ERP solutions.
  • Integration with certain third-party applications might require additional development.
  • Support and maintenance might rely on third-party vendors for smaller companies.

Criteria I used to select each vendor

  1. Industry Experience: I considered vendors with a proven track record of serving media companies. Experience in the media industry often translates into a better understanding of its unique needs and challenges.
  2. Features: I looked for ERP solutions that offer a comprehensive set of features relevant to media companies, such as financial management, project accounting, resource allocation, and analytics.
  3. Scalability: The ability of the ERP system to scale with the growth of the media company was a crucial factor. It should accommodate increased data volumes and handle larger operations without compromising performance.
  4. Integration Capabilities: Seamless integration with existing systems and third-party applications is essential for a smooth workflow in media companies, enabling data sharing and collaboration across various departments.
  5. Cloud-based vs. On-premises: I considered both cloud-based and on-premises ERP solutions. Cloud-based systems offer advantages like easier accessibility, automatic updates, and lower upfront costs, while on-premises solutions offer more control over data and customization.
  6. Customization Options: The flexibility to customize the ERP system to meet specific media industry requirements was taken into account. Tailoring the software ensures that it aligns perfectly with the company's workflows and processes.
  7. Analytics and Reporting: Advanced analytics and reporting capabilities were considered, as they enable media companies to make data-driven decisions, track campaign performance, and optimize resources effectively.
  8. Customer Support and Service: The level of customer support and service provided by the ERP vendors was considered. Timely assistance and responsive support are crucial for resolving issues and ensuring smooth operations.
  9. Reviews and Recommendations: I analyzed reviews and recommendations from other media companies to gain insights into real-world experiences with the ERP vendors.
  10. Future Roadmap and Innovation: Vendors that showed a commitment to ongoing innovation and regularly updating their software to meet industry trends and future needs were given preference.

Frequently Asked Questions (FAQs) for Selecting the Best ERP Software for Media

  1. What are the key features to look for in ERP software for media companies?
    • Key features to consider include financial management, project accounting, resource allocation, analytics and reporting, CRM integration, media asset management, and scalability to accommodate business growth.
  2. Should I choose a cloud-based or on-premises ERP solution for my media company?
    • The choice depends on your company's specific needs and preferences. Cloud-based ERP offers easier accessibility, automatic updates, and lower upfront costs, while on-premises ERP provides greater control over data and customization.
  3. How can I ensure the ERP software integrates well with my existing systems and third-party applications?
    • Choose an ERP vendor that offers strong integration capabilities and supports industry-standard protocols like APIs. Check for case studies or customer testimonials regarding successful integrations with similar applications.
  4. Can the ERP software be customized to fit my media company's unique workflows?
    • Look for ERP solutions that offer flexibility and customization options to tailor the system to your media company's specific requirements. Customization ensures the software aligns perfectly with your workflows.
  5. What level of analytics and reporting capabilities should I expect from the ERP system?
    • The ERP software should provide advanced analytics and reporting tools to analyze audience behavior, campaign performance, revenue streams, and profitability. Real-time data insights are crucial for data-driven decision-making.
  6. How can I evaluate the scalability of an ERP solution for my growing media business?
    • Assess the ERP vendor's track record in handling larger enterprises and their ability to handle increased data volumes. Look for features that support scalability, such as multi-warehouse management and multi-company capabilities.
  7. What are the implementation costs and ongoing expenses associated with the ERP software?
    • Consider not only the upfront implementation costs but also ongoing expenses like licensing, maintenance, and support. Evaluate the total cost of ownership over the system's lifespan to ensure it fits your budget.
  8. How user-friendly should the ERP software be for my media team?
    • Opt for an ERP system with a user-friendly interface and intuitive navigation. Minimizing the learning curve will help your media team quickly adopt the software and increase overall productivity.
  9. What level of customer support and service should I expect from the ERP vendor?
    • Choose an ERP vendor known for providing timely and responsive customer support. Review customer feedback and references to gauge their level of service satisfaction.
  10. Are there any ERP vendors specialized in serving the media industry?
    • Yes, some ERP vendors offer industry-specific solutions designed to meet the unique needs of media companies. Look for vendors with experience in the media industry for a better fit.
  11. How can I assess the future readiness and innovation of an ERP vendor?
    • Review the vendor's product roadmap and inquire about their commitment to innovation and regular updates. Engage in discussions with their sales representatives or attend webinars to learn about their future plans.

Conclusions - Best ERP Software Companies

Selecting the best ERP software for media companies requires careful evaluation of each solution's features, scalability, and cost-effectiveness. SAP S/4HANA, Oracle NetSuite, Microsoft Dynamics 365, Infor CloudSuite, Sage Intacct, and Odoo all offer robust ERP capabilities, catering to the diverse needs of media businesses. Companies should consider their size, specific requirements, and budget constraints when making a decision.

Alex Reed

About Alex Reed

Alex Reed is an entertainment and media technology consultant specializing in software solutions for content creation and distribution. With a deep understanding of the media industry, Alex assists companies in selecting software platforms that streamline production processes, enable efficient content management, and enhance audience engagement. From video production tools to digital asset management systems, Alex guides organizations in adopting technology solutions that drive creativity, improve workflows, and deliver captivating content experiences.
Copyright © 2023. All rights reserved.